How are we all?
Well it is the Friday of reading week and I have spent the week working on my dissertation primarily. I am creating a website for a traditional welsh folk dance group that I am apart of and I am getting them completely up-to-date with technology! After doing my research for my dissertation over the summer, compiling the contents of the website such as images, video's, music and information about the group I am finally creating the 'masterpiece'.
So, this week I have created 5 different web pages based around the group... here are the links should anyone wish to visit them;
= Ning
= MySpace
= YouTube
And this is the link to my blog which I am keeping in conjunction with my dissertation to write about my thoughts and feelings and processes of creating the website, Danielle Boden's Dissertation Blog.
However, alongside this I have been reading over what we have learnt so far on this course.
We are over half way through the course now, so, what have we learnt?
Summary;
• John Gutenburg, adapted the screw press for the purpose of manufacturing printed press.
• Conglomerates = Business that merge together that ultimately have nothing to do with one another, such as books and the world wide web, in the hope of producing more revenue.
• Cottage Industry = Industry on a small scale. Companies which create goods for niche markets.
• Coser, Did an in depth study of the American book publishing industry however by today this has very limited value as it is perceived as dated using the idea of the ‘gatekeeper’.
• Andre Schiffrin, Was the managing director of an American trade publishing house called ‘Pantheon’. He believes that books today are only for entertainment value however dies see hope for small independent publishers as he believed books will not be completely extinct.
• Jason Epstein, editorial director at Random House, stipulated,
“a cottage industry within an industrial conglomerate makes no sense”.
• Publishing value chain, publishing fields; the publishing industry can be contextualised by a set of publishing fields.
• Social structure of the publishing field;
- Economic
- Human
= The creation of CAPITAL
- Symbolic
- Intellectual
Within the conclusion of Books in a Digital Age, by John B. Thompson, he summarises what he believes that 21st century has to offer within the media and how it will control the global economy changing the way in which we communicate;
“New technologies linked to digitalization are transforming the ways in which individuals interact with others and are revolutionizing the industries that have traditionally been concerned with the creation and dissemination of symbolic content”.
What we can surmise from this is that what we have learnt so far, in simple terms is that e-publishing is revolutionising the world of publishing and taking it into a new ea of online communication offering itself to a wider audience whereby the audience are not just the readers but the publishers too. As a result of this globalisation of online reading there are several options f e-publishing ranging from blogs, journals and tweets, online books, audio books and book on demand as well the journalism industry taking hold of this new media and we now have online newspapers and all television news can be found online. E-publishing is not just the written article but video’s, people’s thoughts and feelings (blogs and twitter), you could argue that everyone who holds a Facebook page is an e-publisher in their own right.
I hope that this has refreshed your memory about what has been discussed concerning e-publishing and we will see if by the end of this module views have changed or not. I know one thing already though, and that is that I have learnt an awful lot about how to publish a blog and how to address everyone, create links, label post, and generally make my blog more appealing. My only hope is that I am improving and not getting worse!
Thank you for taking the time to read my blog this week.
Blog ya' later!
elephants_are_supercool
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